“Crossing the blood-brain barrier” is a phrase that haunts the world of zeolite supplement makers and has created a great deal of misinformation. In general, the blood-brain barrier is physical mechanism that protects brain tissue by controlling which substances get in and out of the brain. Concerning zeolite supplements, this phrase, has been used mainly as a marketing device for shady zeolite companies to prove that their zeolite health supplement is more effective than their competitor’s product.
“Crossing the Blood-Brain Barrier”
This lame marketing scheme was originally developed by MLM marketers trying to pawn their product off onto naïve affiliates and customers. It was claimed by a certain multi-level marketing company (which is actually now being sued by its affiliates and customers) that its “liquid zeolite” was much more effective than powdered forms of zeolite because it circulated throughout the entire body, including crossing the blood-brain barrier, while powdered forms of zeolite stayed only within the digestive track. They stated that their zeolite product was able to do this because it was in liquid form and was small enough to pass through this barrier. They went on to attack powdered zeolite, saying that it was not as effective in the detoxification process because it was too big to cross the blood-brain barrier, and thus was not capable of a full body detox.
The “Blood-Brain Barrier” Proves to be a FRAUD!
So this is the funny part. For years, brainwashed MLM affiliates and customers who paid about $60 a bottle for this magical zeolite supplement didn’t know that “liquid zeolite” is really nothing more than WATER and a couple grams of ZEOLITE POWDER suspended in it! Looks like the joke was on them and their bank accounts! So if the MLM’s medical marvel of a potion was able to cross the blood-brain barrier and it was nothing more than powdered zeolite in water (NOT liquefied zeolite), then powdered zeolite health supplements had the power to cross the blood-brain barrier all along!
Proof of the Detoxifying Power of Powdered Zeolite
In 2001, a study was conducted on dogs to see the effect that zeolite had on cancer. There were 22 dogs used in the study, and they all had numerous types of cancer, in various areas of the body—including the brain! Micronized powdered zeolite was administrated to these animals, not “liquid” zeolite. The results revealed that the micronized zeolite was effective in shrinking tumors, stifling and slowing the formation of cancer, and increasing the life span of the dogs. If only liquid zeolite formulas could “cross the blood-brain barrier” and circulate beyond the digestive track, then there would have been no improvement in any of the dogs’ conditions. The same micronized zeolite that was used in this dog cancer study is found in the health supplements manufactured by Zeo Health, which only makes powdered based zeolite health supplements.
What Zeolite Supplements Should be Avoided?
Please note: I did not specifically name a company, but based upon the bits of information I listed, you will be able to make your own assessment on who not to trust.
Play on Words
Here is what to STAY AWAY from when purchasing a zeolite dietary supplement…
People love the idea of a liquid product because, compared to pills and powder, it is so easy to take. However, the mineral zeolite, cannot be liquefied! “Liquid zeolite” is mostly water, with trace amounts of zeolite. Don’t fall for this scam and pay $30-$60 for water and 3 cents worth of zeolite!
**Some people prefer the convenience of a liquid zeolite supplement, and that’s okay.**
If you would like a high quality suspension (liquid) zeolite supplement from an honest, caring company, please consider Zetox by Regal Supplements.
This phrase is thrown around to imply that the product has gone through some special process which makes it more effective. “Activated zeolite” derives from the idea of “activated carbon,” wherein carbon goes through a special process to make it more porous, thus increasing its surface area and making it more absorbent. Zeolite is naturally porous, and cannot be made more porous. The ONLY process that ALL zeolite used as a dietary supplement goes through is a cleaning and washing. Read the rest of this entry
The unethical behavior of this MLM company is EXACTLY what I’ve been trying to address in my past blog postings. Finally legal action has been taken and the public can finally be aware and more conscious of the deceptive nature behind these MLM zeolite companies, like Waiora.
Here is the gist of what happened… Waiora was selling WATER! Not liquefied zeolite! They told people it absorbed faster and was more effective than other forms of zeolite because it was liquefied. This crooked company knew they were selling water to people with serious health conditions, like cancer and autism, and they knew they were ripping them off by only selling them $60 of water. What a scam! They took advantage of these poor people just to make a buck off of them.
Eventually some of the distributors caught on and had the product tested by a lab. The lab discovered that Waiora’s $60 bottle of Natural Cellular Defense (NCD) was two ounces of water with a pinch of powdered zeolite in it. What a joke! And unfortunately, the joke was on Waiora’s distributors and customers who over paid for this product for years.
So long story short, four of the distributors got together and organized a class action lawsuit against Waiora for not being truthful and misrepresenting what was in NCD, compared to what was printed on the label. The label claimed there were 2,400mg of zeolite in NCD, but lab tests proved that there was only 2.4mg or less in each bottle.
Knowing that the evidence was against them, Waiora chose to settle out of court. The settlement was really pathetic. The lawyers got most of the money, and Waiora is paying out $150 to the 79,652 individuals listed on the lawsuit in the form 3 bottles of NCD. HOW CRUEL! I’m guessing this was done because if Waiora actually had to pay out the $150 in cash, it would have bankrupted the company. So unfortunately, this company lives on to rip more unsuspecting people off.
For more info, please read this website. I just happened upon it today, and it explains a whole lot about what a deceptive and sneaky company Waiora is. www.waiora-settlement.com
Also, here is a copy of the terms of the class action settlement. www.waiorasettlement.com